When you prepare your headline, consider these two major factors that can greatly affect your marketing:
- There are many things that can disturb your customers while looking at your advertisement. So it must be attractive enough to grab their attention and and they'll hold on to it.
- Competition is always there. For example, 1 brochure that is surrounded by 50 others, just with a glance, how could you make that it will be picked out.of the crowd.
So the goal here is how you can get customers' attention and earn their business. The next time you write your headline, e.g. for magazine or in a brochure, think about these factors.