There are only few business owners who realized that what customers want in their product is that because they have taken away their pains. In general we people want what's the easiest. So why would you give yourself a hard time when you can earn it in an easy way? Out of this, you can make more money by taking away your customer's pain.
Like preparing a vegetable salad, you don't have to go and purchase all the ingredients separately, because there are ready-made vegetable salads available in supermarkets. Another example, canned goods, there are brands that offer easy-to-open cans, you don't need a can opener anymore. These ideas are all formed because you don't want to give hassle to your customers. All you want is easy access for them.
So think about your products. Find out what causes your customers' grief. If you can find a way to solve these problems, they will be willing to pay you more money. Take away your customer's pain and earn more money.
RSS Feed
